Service 03 of 04

Strategy & Branding

A name, a mark, and a look that holds together everywhere you show up.

Book a 30-minute callTwo to three weeks for identity, one more with product strategy.

Your brand is what people see before they talk to you. We design the mark, the colors, and the type, then put them to work on the things you actually send out: the site, the app icon, the proposal, the email. If the question is what to build rather than how it looks, we map your process and turn it into a plan.

Who it's for: New businesses that need an identity before a website, and established ones whose brand no longer matches their work.

Sheet · Strategy & Branding

Price
Fixed, quoted after the call
Timeline
Two to three weeks for identity
Ownership
Code, data, domain: yours
Care plan
Optional, monthly

What's included

What you get.

  • Logo and mark, with icon set and favicon
  • Colors, typography, and a short written brand guide
  • Screen designs for web and mobile in your brand
  • Templates: proposal, letterhead, social, email
  • Product strategy: process map, first version, roadmap
  • Source files, ready for your team to use

Who it's for

  • New businesses launching with a name and nothing else
  • Firms whose brand looks older than their work
  • Founders who need a plan before a build
  • Businesses about to launch a site or app and want them to match

How it works

  1. 01

    One call

    Who you serve, what you want to be known for, and what you already have.

  2. 02

    Concepts in days

    Three directions on a private link, each shown on real things: your site header, your app icon, a proposal cover. You pick one.

  3. 03

    System and handover

    The one you pick becomes the full set: files, guide, templates. It goes straight into the site or app if we're building one.

Proof

Built with the same process.

Family FinanceLive

FamilyCents

Kids learn money by actually managing it.

React · Supabase · Stripe · Netlify

EducationLive

Family Learning

Practice that adapts to each kid's level.

React · Supabase · Stripe

Questions

Common questions.

Do I need this before a website?

If you have no mark and no colors, yes, and we run them together. If you have a brand you like, we use it as it is.

What do I get?

Logo files, icon set, colors and type, a written guide, and templates. Everything editable, everything yours.

Can you refresh what I have?

Yes. A refresh keeps what people recognize and fixes what's dated. Most rebrands are refreshes.